Evidence shows that conversion and engagement increase when websites are personalised.
23% of Private Sector websites are personalised, whilst practically 0% of Public Sector websites are personalised.
IEG4 is enabling that to change, and, with years of experience in back-office integration and innovative product development, has launched 'CitizenVu' - a compelling new solution delivering out-of-the-box, simple-to-set-up Public Sector websites that offer personalisation, accessibility, better UX, and a library of online service forms.
With a Headless CMS architecture, API integration capabilities, high performance and dynamic content delivery, and running on Microsoft Azure, 'CitizenVu' ensures that the Public Sector is putting their #CitizensFirst.
Over the coming months, we are hosting a series of 50-minute online sessions that will touch on a series of themes. We kick-off on Monday 27th June with a detailed look at CitizenVu and how the solution will provide seamless user journeys from content discovery to transaction completion. We'll look at tried and proven User Experience methodology and how we are using these to shape customer experiences.
To sign-up for the event on 27th June and/or subsequent sessions - click here
Additional themes will include: 06/09 - Accessibility, 22/09 - Headless CMS vs Others, 18/10 - Content, Taxonomy & IA, 23/11 - Personalisation, 08/12 - Re-thinking Council Home Pages.